Hi my name is Lindsay. 👋
I hope you’re thriving in your professional world.
I’m excited to share a little about my recent experiences that have been both surprising and affirming.
My journey to amp up my LinkedIn presence took an interesting turn when I started analyzing my LinkedIn activity with R – my favorite tool for analyzing any and everything data!
R: my favorite Tool for data analysis
This exploration into the numbers and patterns of my LinkedIn posts were eye-opening, helping me see exactly what grabs people’s attention.
This shift to a more data-savvy approach paid off—understanding which posts perform best allows me to optimize my content strategy, increase engagement, and build a stronger personal brand.
It was a satisfying sign that my hard work was making waves.
The first sign that others were taking notice came directly from LinkedIn itself—a direct message from Hien Mai, a product marketer on the platform.
Hien reached out with a nod to my engaging posts and even offered some topic suggestions for future content, which was incredibly encouraging:
I was ecstatic when I received this DM from LinkedIn – My little no -nothing account gaining traction? 😊
But the surprises didn’t end there.
On a different occasion, LinkedIn sent me an email—the kind that makes you do a double-take.
It said, “Lindsay, you’re getting noticed.”
I am no content/copy writer – just an ordinary guy trying to build connections with R and LinkedIn data.
Note: 46 profile views in the above email.
Fast forward…
158 profile viewers and climbing
That simple subject line was a clear signal that the changes I’d made were having an impact.
Now, I am no:
- top content producing
- LinkedIn superstar
like Justin Welsh – creator of the LinkedIn Operating System.
But, I did take heed his advice: